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Friday, December 20, 2024

GameStop Buyers Ready to ‘Burn It All Down’ to Punish Wall Street

'At this point, it's not about the money. I think this is bigger than the money now...'

(Headline USA) They’ve endured a financial crisis. Two deep recessions. Mounds of student debt. Stagnant pay. Costly health care. Dim job prospects.

They’ve seen the uber-rich grow richer while tyrannical government shutdowns threw tens of millions of people out of work and left many more isolated and vulnerable at home.
Now, they feel, it’s payback time.

Nearly a decade after the Occupy protest movement left Wall Street more or less unscathed, the citadel of financial might faces a new assault.

Day traders, mobilized on a subreddit page, have poured about all the money they can find into the stocks of a struggling video game retailer called GameStop and a few other beaten-down companies.

Their buying has swollen those companies’ share prices beyond anyone’s imagination — and, not coincidentally, inflicted huge losses on the hedge funds of the super-rich, who had placed bets that the stocks would drop.

Their strategy, of course, is freighted with risk. The prices of the stocks they’ve bought are now multiples above any level justified by revenue, earnings or future prospects. The danger is that at any time, the stocks could collapse.

Maybe so. But as one Reddit user wrote Friday, asserting that hedge fund financiers would drink Champagne as they looked down upon Occupy Wall Street protesters in 2011:
“I’d rather lose it all than give them what they need to destroy me … I’ll burn it all down just to spite them.”

GameStop shares rocketed nearly 70% on Friday. Over the past three weeks, they’ve delivered a stupefying 1,600% gain.

“They figured out how to play the way Wall Street has been playing for a long time,” said Robert Thompson, who has long tracked cultural trends as director of Syracuse University’s Bleier Center for Television and Popular Culture. “I’m amazed it didn’t happen earlier.”

Feeding the frenzy have been young traders like 27-year-old Zach Weir, who this week bought five shares of GameStop.

“I’m a college student, so that’s basically a month’s rent for me,” said Weir, who is pursuing a master’s degree in marketing.

He did it, he said, because he believes in the cause: Protecting a cherished game store, where he would hang out as a teenager on Friday nights, from financial tycoons who want the company to fail.

And if he loses his investment?

“If my account goes to zero, it goes to zero,” Weir said. “At this point, it’s not about the money. I think this is bigger than the money now.”

Adapted from reporting by the Associated Press.

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