Reid’s show The ReidOut has lost half of its viewers since it debuted two years ago in July of 2020. Her viewership has declined by 49%, according to Fox News.
During April of 2022, she averaged a mere 124,000 million viewers during a particularly newsworthy month and despite the fact that The ReidOut occupies a coveted 7 p.m. time slot.
According to the Fox report, Reid has also lost 57% of her supporters in the most important demographic–viewers between the ages of 25 and 54–which signals a major lack of interest into the future.
Reid’s plummeting ratings have not been due to lack of trying. The famous race-baiter has spent the better part of her career going from one outlandish statement to the next.
Recently, she has suggested that Republicans are interested in “forcing women to be child-birthing slaves of the state” and would like to “ban” the teaching of the history of American slavery.
Last November, she promoted pornography in children’s literature because “kids ain’t worried about pornography in literature.”
Last January, reports leaked that MSNBC was unhappy with her, finding her to be “unmanageable.”
Jon Nicosia at News Cycle Media, suggested at the time that Reid did not have much time left at MSNBC.
“Source @ Comcast: ‘Joy Reid will lose her 7p show in the next round of reshuffling at MSNBC.’ – ‘She does not have a show come mid Spring’ – The ‘decision has been made, the only thing left is messaging on the move, which will be ratings,’ Nicosia wrote on Twitter.