In an attempt to salvage his company’s tarnished reputation, Mark Zuckerberg and his cronies have decided to rebrand Facebook as “Meta,” the Gateway Pundit reported. And the transformation process hit a rocky start.
Twitter had a field day branding the rebranding:
Changing name to Meat
— Meat (@Wendys) October 28, 2021
The new “meta” tag took a lot of punches, with Liberty Daily adding a stiff uppercut: “As in, Metaverse? Like they’re taking over the universe? This is straight out of Austin Powers which makes Wendy’s tweet even more delicious.”
The rebranding effort comes amidst a large scandal for the social media giant, which has been attacked by both the right and left in recent months.
Zuckerberg framed the rebranding as a job-creating endeavor, designed to connect billions of people across the globe. There was no immediate comment on whether the new Facebook will remain hostile to conservative voices and censorious to any information that disagrees with leftist ideology.
According to the Associated Press, “Zuckerberg says he expects the metaverse to reach a billion people within the next decade. The metaverse, he says, will be a place people will be able to interact, work and create products and content in what he hopes will be a new ecosystem that creates ‘millions’ of jobs for creators.”
He also framed the new project not as a retreat but as an advance.
“Today we are seen as a social media company,” Zuckerberg said. “But in our DNA we are a company that builds technology to connect people.”
Yet marketing “experts” condemned Zuckerberg for his decision to rebrand, showing their deep concern for ethical behavior.
“Facebook is the world’s social media platform, and they are being accused of creating something that is harmful to people and society,” marketing consultant Laura Ries said. “They can’t walk away from the social network with a new corporate name and talk of a future metaverse.”
The “metaverse,” according to Zuckerberg, is the internet brought to life — this time in 3D. He excitedly called it “virtual environment” you can enter, instead of merely looking at a screen.
According to the avid surfer and Congress-testifying veteran, people can communicate using virtual reality headsets and virtual reality glasses to access smartphone apps and other things supposedly essential to life.